African fashion it is a growing phenomenon, locally and internationally. Designers cannot afford to not incorporate a glimpse of African material to their fashion events. African prints such Ghanaian, Kenyan, and other African continent head wraps.
The South African Zulu jewelry it is a trend everywhere.[twitter_buttons]
Designers such as Duro Oluwa, David Tlale, and Vivian Westwood have indeed produced African inspired collections.
With the sense of beautiful designs celebrities as endorsement to brand African prints clothing, the likes of ‘who run the world”-Beyoncé, first lady Michelle Obama, Bonang and other celebrities.
African fashion brands are used regional and continental shows to market their exquisite work, in order to accommodate and encourage local talent in the industry.
To promote this unique goddess, Mzanzi hosts at least 3 various fashion weeks yearly which are highly shown in neighboring countries.
Nigeria host at least two notable fashion week each year namely Nigeria fashion week and MTNs Lagos and Design fashion week sponsored by Africa‘s leading telecommunication company(MTN).[twitter_buttons]
African collection is about embracing Africans origins and appreciating the finest fabrics that were worn for cultural purposes, however with innovative minds upon us, you are allowed to rock your African prints to a special occasion like events, functions, and parties. In simple terms, it is suitable for any occasion you might decide upon.[twitter_buttons]
It is highly visible to say Africans collection have arrived to compete fiercely on the fashion scene.
The talent, creativity, and uniqueness are undisputed and undeniable without a doubt.The almost wild world embraced and taken into account, it said without a doubt it well recognized.
More effort should be invested to acquire infrastructure, co-ordinated distribution network and marketing are things needed to be enriched in the industry.